Cover - Martin Fransman​

Get acquainted with our advisor – Prof. Dr. Martin Fransman, a skilled professional who is passionate about navigating our team to triumph and innovation.


Martin Fransman is Professor Emeritus of Economics at the University of Edinburgh. 

Martin Fransman is an international expert in innovation and competitiveness. He has advised companies large and small and governments all over the world, including: 

  • Fortune 500: AT&T, France Telecom, Fujitsu, Mastercard, Michelin, NEC, Nokia, NTT, Siemens, Skype, Telefonica, Toyota, and Vodafone
  • International organisations including the European Commission, ILO, OECD, UNCTAD, UNECLA, UNESCAP, UNIDO, and the World Bank
  • Chinese government and Chinese state-owned enterprises at annual China Executive Leadership Programme (CELP)
  • The UK Department for Business, Innovation and Skills (BIS)


  • Professor Emeritus of Economics, University of Edinburgh
  • Visiting professor at several universities around the world 
  • Former NTT Professor at the Research Centre for Advanced Science and Technology (RCAST), University of Tokyo.
  • Founder & Former Director of the Institute for Japanese-European Technology Studies (JETS), University of Edinburgh
  • Thirteen books published

Prizes & Awards

Pic 1 - Martin Fransman​

  • The Joseph Schumpeter Prize (Cambridge University Press), in the economics of innovation. 
  • The Wadsworth Prize (Oxford University Press) for the best business history book published in the UK, and 
  • The Japanese Prime Minister’s Ohira Prize (Cambridge University Press).


  1. Innovation Ecosystems: Increasing Competitiveness
  2. The New ICT Ecosystem: Implications for Europe
  3. The New Ict Ecosystem: Implications for Policy and Regulation
  4. Edinburgh, City of Funds. Investment Management in Scotland’s Capital City
  5. The Market And Beyond: Cooperation And Competition In Information Technology Development In The Japanese System
  6. The New Ict Ecosystem
  7. A New Approach to the Study of Technological Capability in Less Developed Countries
  8. The Market and Beyond: Cooperation and Competition in Information Technology
  9. Technology and economic development
  10. Visions of Innovation: The Firm and Japan
  11. Machinery And Economic Development
  12. Telecoms in the Internet Age: From Boom to Bust To?
  13. Technological Capability In The Third World
  14. Japan’s Computer and Communications Industry: The Evolution of Industrial Giants and Global Competitiveness

Don’t forget to know more about Novodan’s team!